01 · Product Research & Listing Optimizer

Find the product that sells.
Then sell it better than the competition.

X Scan shows you the sales, competition and profit of any niche on eMAG. Listing Optimizer audits your listing and rebuilds its images and copy for conversion.

02 · Dashboard · Claude coming soon

All your analytics, instantly, via the official eMAG API.
Analyse it directly with Claude MCP.

Seller Dashboard shows your revenue, expenses and real profit for every product, account and country. Soon you'll connect MASAT to Claude and analyse your business in plain language.

Create a free account

Used by the most active seller communities in Romania

Import2Success Seller2Expert Influent Marketing Sellwise Seller Club

The platform used by 1,100+ active eMAG sellers

1,100+active eMAG sellers on MASAT
150,000+orders processed monthly through MASAT
600+listings generated with MASAT Studio
3eMAG markets: Romania, Hungary, Bulgaria

Connect once. MASAT does the rest.

One MASAT account. The entire eMAG ecosystem.

Your data comes through the official eMAG API from every country you sell in. MASAT connects it all: product research, real profit, tracking and listings that convert, all on the same data.

RomaniaeMAG MarketplaceFBEFBM
HungaryeMAG MarketplaceFBEFBM
BulgariaeMAG MarketplaceFBEFBM

3 countries · own delivery (FBM) or via eMAG (FBE)

MASAT

Official eMAG API · data synced continuously

One ecosystem. One login.

Everything you need to grow on eMAG, calculated on your real data.

Calculations adapt to your tax setup, sourcing model and delivery type. No generic averages.

X Scan · Product Research

The secret weapon for product research on eMAG.

  • Estimated sales and revenue, so you know what really sells.
  • Validate niches and product ideas before investing time and money.
  • Spot profitable categories and trends before your competitors do.
  • Compare sellers, prices and demand to make confident decisions.

Free Chrome extension

Install the Chrome extension See X Scan data right on eMAG.ro · No card needed · Installs in 30 seconds
app.masat.ro · X Scan · “patura electrica”
1,508 results analysed 197.8 RON average price on page one FBE / FBM for every listing
Real X Scan data, October 2026.
app.masat.ro · PxL Calculator
A real PxL Calculator calculation, for a product sent straight from X Scan.

PxL Calculator · Seller Dashboard

Revenue looks good. But profit is what counts.

Simulate the real profit per product based on taxes, delivery type (FBE or FBM) and the platform's hidden costs. Then track it live in the Dashboard, across all countries and accounts.

  • eMAG and Genius fees, FBE, VAT, customs, storage, packaging.
  • Adapted to your company type (SRL, micro-enterprise), VAT-registered or not.
  • Continuously synced with your eMAG account via API.
Calculate your real profit →

MASAT Studio · Listing Optimizer

Your in-house eMAG listing agency.

Without agency prices, email back-and-forth or two weeks of waiting. MASAT audits every image, tells you what is costing you clicks and conversions, then rebuilds it in your brand's colours and fonts.

eMAG listing before optimisation
eMAG listing after optimisation with MASAT
BeforeAfter
  1. Paste the product linkThat's all you do. Listing Optimizer takes it from there.
  2. The AI reads everythingYour reviews and your competitors', titles, descriptions, images and the first page of results.
  3. Images rebuilt for conversionLifestyle, benefit infographics, specifications. In RO, HU, BG and EN.
  4. Edit instantly, inside MASATChange anything in real time at no extra cost. Copywriting included.
1 listing€49.90audit and unlimited regenerations
3 listings€39.90 / listing€119.70 total · −20%
10 listings€29.90 / listing€299.00 total · −40%
Redo your listing now

On the Professional plan, your first listing audit is free, with unlimited regenerations.

CoWork · coming soon

MASAT works together with your AI.

Connect MASAT to Claude and ask your eMAG data questions in plain language. Inside the app, an AI agent watches your account, flags problems and suggests next steps.

  • MASAT in Claude: an official MCP connection, launching soon.
  • MASAT AI Agent: your analyst, available 24/7 in your account.
Be the first to know when we launch →
MASAT connected

What were my 3 most profitable products last month, after all costs?

I analysed 494 completed orders from the last 30 days.

  1. Hair dryer with diffuser · 27% net margin
  2. Ceramic brush set · 22% net margin
  3. Hair straightener · 18% net margin

The hair straightener has been losing the BuyBox for 3 days. Shall I open a ticket in eMAG?

Illustrative example.

Product Research · Optimization · Scaling

MASAT grows with your business.

01

Just starting?

Discover winning products and understand costs and profitability from day one.

X Scan · Inspector · PxL Calculator
02

Scaling?

Optimise listings for conversion and know your real profit on every product.

MASAT Studio · Analytics
03

Already selling a lot?

Save time, automate analysis and grow your campaign ROI.

BuyButton Guardian · Ads · CoWork

Pricing

Choose the plan that fits your stage.

All plans include the eMAG API integration, onboarding and chat support. Cancel anytime, no minimum term.

Free

For new sellers and product research

€0/ month

  • Limited Dashboard access
  • 1 API integration
  • 1 X Scan search / day
  • X Scan Chrome extension
  • Limited PxL Calculator
  • Training and community
Start free

Premium

For active sellers who want clarity

€19/ month

  • Full multi-country Dashboard
  • 4 API integrations
  • 5 X Scan searches / day
  • Unlimited PxL Calculator
  • 50 tracked keywords
  • 24/7 support
Choose Premium
Popular

Professional

For brands that are scaling

€29/ month

  • Everything in Premium, plus:
  • 6 API integrations
  • Unlimited X Scan
  • 100 tracked keywords
  • First Listing Optimizer audit free
  • Team: you + 2 users
  • Early access to new features
Choose Professional

Save up to 15% with annual billing. BuyBox Guardian available as an add-on.

What sellers say

Less guesswork. More clear decisions.

An eMAG seller on MASAT
MASAT review

Reviews translated from Romanian.

“Finally a dashboard that actually makes sense. MASAT connects directly to my eMAG account and shows me only the data I need. I make decisions in minutes.”

Sergiu PetrașcueMAG seller

“I kept wondering why I wasn't making a profit. PxL Calculator showed me my real profit after taxes, fees and costs. I stopped underpricing and my margins went up straight away.”

Oana RadueMAG seller

“I used to rely on gut feeling. Now I check the sales estimates first. I avoided a bad niche and found a winning one, just by using X Scan.”

Adi TudoreMAG seller
X Scan

“Before I put money into a batch, I check the niche in X Scan. On my last two ideas I saw early on that the top 10 sells fewer than 15 units a month, so I dropped them. Money saved, not lost.”

Jean P.eMAG seller since 2024
PxL Calculator

“I thought I had a 25% margin. After I added the commission, FBE and shipping in PxL, it came out at 9%. I raised the price by 20 lei and sales stayed the same.”

Crin M.eMAG seller since 2025
Seller Dashboard

“I sell in Hungary and Romania, and only now can I see the profit for each country separately. On eMAG.hu I had two products running at a loss and didn't know it.”

Mihaela C.eMAG seller since 2025
Keyword Tracker

“I track about 30 keywords every day. After I changed the title I climbed from page 3 to page 1, and I saw it right on the chart, day by day.”

Cristi C.eMAG seller since 2023
Chrome extension

“The extension is what I use most. I open a product on eMAG and instantly see how many units it sells a month, without opening anything else.”

Alexander P.eMAG seller since 2019
BuyButton Guardian

“I get an alert when I lose the Buy Button. Before, I'd find out two days later, from my sales.”

Cosma M.eMAG seller since 2022
Expenses

“I put in all my costs, from packaging to the accountant. For the first time I know exactly what's left at the end of the month.”

eMAG seller since 2018MASAT customer

MASAT Academy

Growing on eMAG has never been easier to learn.

  • Live webinars with sellers and experts
  • Step-by-step tutorials for every tool
  • Case studies from real accounts
Go to the Academy

Seller Life Podcast · by MASAT

What an eMAG business really looks like.

Seller Life is the MASAT podcast where eMAG sellers share what running a marketplace business really looks like: the wins, the mistakes and the lessons in between. Honest stories, practical takeaways, no fluff.

Seller Life Podcast episode Seller Life Podcast episode
All episodes

MASAT Academy

Tutorials, strategies and case studies.

Product research, profitability and listing optimisation, explained step by step.

Go to the Academy →

Follow us

Be the first to hear what's new on eMAG.

MASAT news, tips & tricks for sellers and eMAG changes, before everyone else.

About us

Built by people who sell and work with sellers every day.

MASAT (Marketplace Seller Assistant Tool) is built in Bucharest for eMAG sellers in Romania, Hungary and Bulgaria. One goal: clarity in every decision, from which product you import to how your listing looks.

Andrei Victor Stan, MASAT co-founder
Andrei Victor StanCo-founder
Vlad Tamaș, MASAT co-founder
Vlad TamașCo-founder

FAQ

Everything you want to know before you start.

Book a call with us →
What is MASAT and how does it help me as an eMAG seller?

MASAT is a digital assistant for eMAG sellers. It helps you discover a product's sales potential, calculate real profit, optimise listings, track keywords and analyse the competition, all adapted to your company setup.

Is MASAT suitable for beginners?

Yes. MASAT is designed for beginners and advanced sellers alike: from choosing your first product to margins and campaigns.

What data do I need to provide?

You connect your eMAG seller account and enter your company details (company type, VAT, tax rates, delivery methods). That way every calculation is 100% relevant to you.

Is it safe to connect my eMAG account?

Yes. MASAT uses secure, encrypted connections and only accesses your account with your permission. We don't share your data with third parties.

How do subscriptions and payments work?

Choose Free, Premium or Professional, billed monthly or annually. You can cancel anytime, with no minimum contract term.

Can I earn money by recommending MASAT?

Yes. We have a two-tier affiliate program with recurring commissions, for courses, communities or referrals.

How do I get support?

Via chat, email and 1:1 video calls (Premium and Professional), plus the private Facebook group.

Find the product.Optimise the listing.Scale fast and sustainably.

Product Research · Optimization · Scaling. Create your free account and connect your eMAG store in minutes.